Module 21: Proof of Value #

Definition
Case studies, demos, and results prove that what you offer actually works.

Why It Works
People want proof. When they see real transformations, they believe yours can deliver too.

Examples in Content

• LinkedIn: “This client grew revenue 63% in 6 months using our framework (case study below).”
  
• Instagram carousel: Before-and-after screenshots of analytics dashboards.
  
• Email subject line: “How Sarah landed 14 clients in 90 days (proof inside).”
  

Exercises

1. Rewrite Prompt: Take a generic success claim you’ve made. Add specific numbers or before/after screenshots.
   
2. Fresh Post Template:
   
   • Hook: “Here’s what happened when [client] tried our system.”
     
   • Body: Walk through the before, after, and measurable results.
     
   • CTA: “Want me to break down the exact playbook? Comment PROOF.”
     
3. Reflection: What client wins or personal case studies could you turn into proof posts?